CASE STUDY
Pertamina Energy Terminal
Website, Messaging, and B2B Outreach for Energy Markets
ABOUT THE PROJECT
Pertamina Energy Terminal (PET) operates in the energy and logistics sector. This project focused on presenting its capabilities clearly to audiences beyond its existing domestic networks.
SAB worked on a website revamp, brand messaging, outreach, and supporting materials to help PET explain its offer consistently across digital and sales channels.
SERVICE
- Website revamp
- Brand story & messaging
- Lead generation
- Cold email marketing
- LinkedIn activation
- Content creation
- SEM
- Marketing collateral
Presenting Capabilities to International Audiences
SAB refined key website pages and brand messaging to make PET’s capabilities and positioning easier for international prospects to understand.
Supporting New Business Conversations
The project combined cold email outreach, channel activity, and content with a brochure and company profile for use in sales conversations.
Why this matters
In industrial B2B markets, buyers often need clear information before beginning a conversation. A consistent website, message, and set of sales materials can support that evaluation.
The project brought together:
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