Check performance, technical SEO, AI search readiness, and conversion readiness in one report. See what to fix first before you send ad, cold email, or SEO traffic to your website.
NoteThe audit checks one public URL. That URL is processed by Cloudflare Browser Run and Google PageSpeed Insights for inspection and performance measurements, and results are stored temporarily for up to 24 hours. Technical SEO, AI search, and conversion scores use SAB’s heuristic rubric and do not guarantee rankings, leads, or revenue. Privacy Policy
Audit Results
Website Audit Report
The stages above follow the job status on our server. This page waits for up to 3 minutes.
How to read the scores: Performance uses the Lighthouse lab score from Google PageSpeed Insights (mobile): 90–100 good, 50–89 needs improvement, 0–49 poor. Technical SEO, AI search, and conversion use SAB’s internal rubric: 80–100 good, 50–79 needs improvement, 0–49 priority; these are not official Google or AI provider scores. Sections without data are marked “Not available”. Scores do not measure lost revenue, leads, or customers.
The audit looks at one public page from a technical point of view and from the perspective of prospects arriving from ads, cold email, or search.
Performance
How quickly the page appears and becomes usable, especially on mobile.
PageSpeed scores for mobile and desktop
Core Web Vitals: LCP, INP, CLS
Browser observations of LCP, CLS, and TTFB
Lab data from Lighthouse; real-user data (CrUX) is shown only when available.
Technical SEO
The foundations that help search engines crawl and understand the page.
Meta title, description, and headings
Canonical, sitemap.xml, robots.txt
Structured data and image alt text
Technical signals, not proof of indexing or a ranking guarantee.
AI Search Readiness
Structure that helps AI systems understand who you are and what you offer.
Structured data for your business and services
Service content in text, not images
FAQs and clear business information
A structure indicator, not a guarantee of being cited or shown by AI.
Conversion Readiness
Whether visitors from ads or email understand the offer right away and know the next step.
Headline and offer clarity
CTAs, forms, and WhatsApp access
Visible trust signals and friction
A heuristic rubric; offer effectiveness and follow-up need a review with your team.
After the Audit
From Audit Findings to Implementation
The audit shows what needs fixing. SAB helps turn it into a work plan that connects your website with cold email, paid ads, CRO, and follow-up.
The goal is simple: send the traffic you pay for to pages that are ready to receive relevant enquiries and pass them on to sales conversations.
Review the results together
The SAB team explains the findings in the context of your business, target clients, and active channels.
Set the order of work
Fixes are ranked by impact and effort, starting with the pages that receive the most traffic.
Implement and measure
Page improvements, technical SEO, conversion tracking, and follow-up flows are implemented, then monitored with data.
FAQ
Website Audit FAQs
Is this website audit free?
Yes. This automated check is free and does not require you to use SAB’s services. Usage limits apply to prevent abuse. If you want help implementing the results, you can talk to our team.
What is the difference between the sample report and an audit result?
The “View a Sample Report” button shows a simulated report for a fictional website, and it is always labelled SAMPLE. An audit result appears only after you enter a URL and the check on our server is complete. We never show simulated results for a URL you submit.
What does the audit check?
One public URL per check, across four areas: performance (PageSpeed for mobile and desktop, Core Web Vitals), technical SEO (meta tags, headings, canonical, schema, robots.txt, sitemap), AI search readiness (structure and clarity of business information), and conversion readiness (offer clarity, CTAs, forms, and trust signals). robots.txt and the sitemap are read as technical signals; the audit does not crawl your whole website.
What is the difference between lab data and field data?
Lab data comes from Lighthouse via Google PageSpeed Insights: a single simulated page load on a set device and network, so numbers can vary between checks. Field data comes from the Chrome UX Report (CrUX), which reflects real Chrome users over the previous 28 days and is only available when a page has enough traffic. When it is not available, the report says so instead of filling in estimates.
Does the AI search score guarantee my website will appear in AI answers?
No. This score is SAB’s internal rubric for structure that helps machines understand your business, such as structured data, text-based content, and clear information. It is not an official Google or AI provider score, and nobody can guarantee that a website will be cited or shown by AI-powered search.
Do the scores show how many leads or how much revenue I am losing?
No. The scores summarise technical and page readiness checks. The audit does not guarantee rankings, leads, or revenue. The impact on leads and sales depends on your traffic, offer, and sales process, so it needs to be measured with analytics and CRM data.
What data is sent and how long is it kept?
The URL you enter is checked from SAB’s server and sent to Cloudflare Browser Run and Google PageSpeed Insights for inspection and performance measurement. Results are stored temporarily for up to 24 hours. Your browser only keeps a random check ID for the current session so results stay visible when you switch language or reload the page. The audit does not ask for your email or contact details. See our Privacy Policy for details.
Why is my result partial or failed?
Pages that require a login, block automated checks, respond slowly, or depend on rendering we do not yet support may return a partial report or fail. Sections without data are marked “Not available” rather than given a score. The SAB team can help with a manual review.
Do I need to give access to my CMS or website code?
Not for the initial audit. It only looks at publicly accessible pages and never submits forms on your website. Additional access is only discussed if you want SAB to help with implementation.
How does SAB help after the audit?
The SAB team helps set priorities and implement fixes: landing pages and CRO, technical SEO, conversion tracking, and follow-up flows connected to paid ads and cold email.
Fix Your Website Before Adding More Traffic
Tell us about your website and target clients. The SAB team will help identify the improvements most relevant to your lead flow.