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CORPORATE WEBSITE · INDONESIA · 2026

MaesartaA clear first impression.
A foundation to grow.

A bilingual corporate website that brings brand, business story and a working enquiry channel together.

Visit the live website (opens in a new tab)
maesarta.comEN / ID
The delivered Maesarta website: a navy header, landscape hero and the headline Building partnerships, creating value.
The live Bahasa Indonesia website displayed on a mobile screen.
Live website · English + Bahasa Indonesia
CLIENT
PT Maesa Arta Group
BUSINESS
Indonesian holding company
OUR ROLE
Direction through delivery
DELIVERED
Website, enquiry & digital foundations

THE STARTING POINT

A growing company.
A clearer introduction.

Maesarta needed a corporate presence that could introduce its business, explain its philosophy and make it easy for prospective partners to get in touch.

The starting point was a coming-soon page. The brief called for a minimal, elegant website with generous space, a restrained palette and a confident visual identity.

SAB translated the client’s brand guidelines, reference designs and business questionnaire into a focused website in English and Bahasa Indonesia. The story centres on partnership and long-term value, with content shaped around the company’s stage of development.

ClarityExplain who the company is and how it approaches business.

ConsistencyCarry the brand through design, imagery and both languages.

ConnectionGive interested visitors a direct path to a business conversation.

FROM BRIEF TO LIVE WEBSITE

Decisions that connect.

Design, words and delivery were developed together, with client feedback shaping each stage.

  1. 01

    Understand

    Business questionnaire, audience, brand assets and visual preferences established the direction.

    A focused brief
  2. 02

    Shape

    The preferred design preview guided layout, typography and imagery. Copy was refined in both languages.

    An agreed direction
  3. 03

    Build & refine

    Responsive development, an integrated enquiry form and several rounds of content and visual revisions.

    A working website
  4. 04

    Launch & equip

    Domain launch, business email, search and analytics setup, testing and operational documentation.

    A usable business asset

One example of the refinement: the hero evolved from architectural imagery towards landscapes, coastlines and Jakarta views, while the Indonesian copy was rewritten for a natural corporate voice. The final website reflects those decisions.

THE DELIVERED EXPERIENCE

Built to introduce.
Ready to connect.

A calm visual system gives the business story room to breathe. A clear enquiry path gives visitors somewhere to go next.

Actual website screenshots captured on 23 October 2026. The website uses AI-generated landscape and architectural imagery.

BEYOND THE PAGE

The connections
behind the experience.

The website needed a clear visitor journey, a functioning contact channel and a foundation for measurement.

The delivered setup connects the company story, the enquiry journey and the measurement foundation.

SCOPE & DELIVERY

From visual direction
to everyday use.

The work extended from the visible website to the practical foundations needed to operate it.

A corporate website
with its essentials
connected.

The final delivery brought together presentation, communication and measurement in one coordinated project.

See the website live
Brand, design & content
  • Visual direction based on supplied brand guidelines and the preferred preview.
  • Website structure, image direction and responsive interface design.
  • English and Bahasa Indonesia copy refined with client feedback.
Website & enquiry
  • Live bilingual website on the company’s own domain.
  • Enquiry form connected to the company inbox, with validation and spam controls.
  • Mobile, keyboard, contrast and form-behaviour checks.
Search & measurement
  • Page titles, descriptions, structured data and social sharing metadata.
  • Canonical URLs, language annotations, redirects and sitemap.
  • Google Tag Manager, GA4, Search Console and Bing Webmaster Tools setup.
Operations & handover
  • Domain, HTTPS and hosting configuration for the live website.
  • Business email setup and delivery checks.
  • Source files, editable content and operational documentation for ongoing maintenance.

THE PROJECT OUTCOME

Maesarta moved from a coming-soon page to a live, bilingual corporate presence with a working enquiry channel and search and analytics foundations.

Project scope: corporate website, business communication and digital foundations.

A SIMILAR NEED FOR YOUR BUSINESS?

Give your business
a clearer introduction.

Launching a company, refreshing a corporate website or bringing your website and enquiry process together? Tell us about the business, the audience and what needs to work better.

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