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How Your Website Colors Affect Your Customer?

The color concept that should be applied to website colors is the same as the color concept used in marketing. Color has the effect of enhancing selling points and influencing consumer decisions. That's why many brands have iconic colors that have remained in the minds of many people. Experts have studied and debated the relationship […]
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Our Website Pre-launch Checklist

Even expert digital marketers admit that launching a new website is challenging and stressful. A misspelled word, broken links: many things may be overlooked easily. A few things could go horribly wrong, too. What if you fail to test an effective data capture form and thus miss out on generating a handful of new leads? […]
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Turn Your Ad into a Scroll Stopper

We've all pointlessly scrolled through Facebook, not paying attention to anything. Countless numbers of uninspiring visuals and words have passed our eyes, soon forgotten. We need something really compelling and resonates with us for us to pause. That’s when a scroll stopper is needed. It is content that is designed to prevent a user from […]
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How to Increase Your Customer Lifetime Value

Did you know that an engaged customer-based company can expect up to 80% of its sales targets with only 20% of the total customers? This is why a brand must be competent in identifying its most loyal clients. Instead of wasting valuable marketing and advertising budget, investing wisely in rising Customer Lifetime Value (CLV) is […]
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Avoid These Mobile Design Mistakes on Your Website

Nowadays, creating a mobile-friendly website has gained significant importance for business owners, affecting user experience. A good user experience would determine how positive your current and prospective customer impression of your business is. One of the ways to provide a good user experience is by creating a mobile-optimized website. It is because, as a business […]
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Micro Goals: Small Steps that Leads To Success

It is indeed important for business owners to set out a big main goal shared across the company. Take an example with Microsoft and its ambition to provide one computer on every desk and in every home. Back when they started, the said ambition might seem impossible to attain. Yet, now Microsoft has become one […]
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4 Essential Ways to Create Content for Your Business

In a world where businesses have begun attracting customers through relaying appealing storytelling, it would be foolish for you, as a business owner, to not utilizing content marketing strategy to grow your business. According to Hubspot, with much less cost, content marketing can create three times the amount of leads compared to those resulting from […]
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4 Easy Ways to Earn Positive Local Reviews

Running a business doesn't end when your customer finished purchasing your product. You'd still have to maintain a good relationship with your customer as it would turn them into loyal customers and give many benefits to your business. One of which is earning a good local review. Your customer review isn't just merely used as […]
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The Only 4 Things You Need for Email Marketing

Some business owners may be hesitant to start email marketing because they fear it will be too overwhelming for their customers. Perhaps, there is a concern that email marketing will make customers feel uncomfortable or perceive the marketers as spam. However, that's not always the case. It all depends on how we create our email […]
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Why This Quote Means So Much to My Business

For some people, words can be a weapon. Although it seems trivial, words can bring down or save others. In this case, for a businessman, words can also be a source of inspiration and motivation. There is a quote that has been a source of my inspiration, both for life and business. One of them […]
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Build Your Brand by Sharing Knowledge

As a human, we have the nature to always curious and want to learn new things. To meet these needs, some people choose formal institutions to study. On the other hand, some people choose to develop themselves through informal institutions. Therefore, until today, education institutions or courses are still in great demand. In this digital […]
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5 Best Ways to Plan for Uncertain Times in Your Business

Starting your own business has its advantages and disadvantages. On one side, you can be the boss of yourself, helping people around you who haven't have a job, and earn big profits if your business is going well. However, when some unpredictable problem happens and affects your business, you have to take it all at […]
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© 2021 SAB.id – PT Sinergi Antar Benua (SAB™). All rights reserved.